Insight Sharper Strategy Lasting Impact

Landing Pages in 9 Days with Narrative UX | Formant & Thread

Laptop screen displaying a business website with the headline 'Unlock The Potential of Your Company's Best Assets' and a photo of a business meeting with three people. The website has a dark background and a 'Learn More' button.

9-Day Landing Page — Designed to Convert

A concise, precision-crafted delivery that gets your message in front of the right people — fast.


  • Our 9-day landing page design service focuses on one goal: converting visitors into leads—fast.

  • We build a seamless emotional bridge between brand and visitor, sparking recall and trust in seconds. The result? A focused, high-converting experience that connects meaningfully, precision-crafted to eliminate distractions, to sharpen your value proposition, and make it instantly clear what's in it for your audience.

9 days · Turnkey deliverable
9-Day Conversion Optimization Sprint

9 Day Strategy

Day 1 – Audit & Strategy

  • Google Analytics 4 review: conversion rates, bounce rates, flows
  • Define primary conversion goal (forms, trials)
  • Competitor analysis (Ahrefs/SEMrush/SimilarWeb)
  • Keyword insights (Search Console, Keyword Planner)
  • Identify hooks and barriers in current UX
Tools: GA4, SEMrush, Keyword Planner

Day 2 – Hypotheses & Planning

  • Write 2-3 hypothesis statements
  • Plan variants: headlines, CTAs, trust signals
  • Define success metrics (CTR, conversion, bounce)
Deliverable: Variant plan document

Days 3-4 – Build & Setup

  • Build variants in Google Optimize
  • Set up tracking goals in GA4
  • Verify implementation across variants
Tools: Google Optimize, GA4

Days 5-7 – Concurrent Testing

  • Launch A/B tests via VWO
  • Monitor metrics in real-time
  • Pause when significance reached
Tools: VWO, Dashboard monitoring

Day 8 – Analyze Results

  • Aggregate data from all platforms
  • Identify winning variant
  • Review supporting metrics
Deliverable: Performance report

Day 9 – Implement & Plan

  • Deploy winning variant
  • Document actionable insights
  • Map next sprint goals
Tools: Hotjar, Documentation
A screenshot of a professional website homepage for a business training company. The page features sections about boosting productivity, client results, self-assessment skills, tailored lessons, customer testimonials, case studies, and a call to action to book a consultation.
Two profiles of women, each featuring a photo, name, and professional summary. The profiles include sections on learning habits and goals, with various activity statistics and descriptions.

This stage builds the strategic spine of your landing page.

Need to launch fast, validate an idea, or generate leads - yesterday?

More Leads? Ease of deploying Updates to reflect commercial cycles and seasonal value?

Our 9-day landing page sprint is built for speed and conversion. You get a focused, beautifully designed single-page site that removes distractions, sharpens your message, and delivers instant clarity on what’s in it for your visitor. Perfect for startups, test campaigns, or anyone not ready (or willing) to build a full site.

We don’t waste time on fluff. Every element we create is rooted in real data and built around your story - designed to convert, not just exist. From UX-led copy to thumb-stopping visuals, we craft landing pages that move fast, look sharp, and punch above their weight. Think proof of concept, launchpad, and brand signal - all in one.


Two digital dashboards display research and mapping data. The left dashboard shows a study on factors influencing gym and sports decisions, with sticky notes and categorized information. The right dashboard features a user journey map for Alexandra Neuman, including sections on awareness, exploration, and advantage, with brief descriptions and emojis.
A chart titled 'User Journey Map' focused on beauty fitness, with stages from awareness to retention. It details user actions, thoughts, feelings, and pain points at each stage, using icons and descriptions.

This isn’t just a landing page — it’s what we build for our clients: lean, fast-loading, conversion-focused experiences that turn strategy into results.

At Formant & Thread, we design with clarity and intent. Every section, scroll, and call-to-action is shaped by core business goals — whether that’s capturing leads, proving ROI, or strengthening a brand’s proposition. Our work combines sharp messaging, modular structure, and performance-led UI to optimise decision journeys from the first click to the final form fill.